Bubble Wrap kids. Do the kids or the parents need to harden up?

Stores began marketing stove-knob covers and “Kinderkords” (also known as leashes; they allow “three full feet of freedom for both you and your child”) and Baby Kneepads (as if babies don’t come prepadded). The mayor of a Connecticut town agreed to chop down three hickory trees on one block after a woman worried that a stray nut might drop into her new swimming pool, where her nut-allergic grandson occasionally swam.

We were so obsessed with our kids’ success that parenting turned into a form of product development. Parents demanded that nursery schools offer Mandarin, since it’s never too soon to prepare for the competition of a global economy. High school teachers received irate text messages from parents protesting an exam grade before class was even over; college deans described freshmen as “crispies,” who arrived at college already burned out, and “teacups,” who seemed ready to break at the tiniest stress. (See pictures of the college dorm’s evolution.)

This is what parenting had come to look like at the dawn of the 21st century — just one more extravagance, the Bubble Wrap waiting to burst.

A backlash against overparenting had been building for years, but now it reflects a new reality. Since the onset of the Great Recession, according to a CBS News poll, a third of parents have cut their kids’ extracurricular activities. They downsized, downshifted and simplified because they had to — and often found, much to their surprise, that they liked it. When a TIME poll last spring asked how the recession had affected people’s relationships with their kids, nearly four times as many people said relationships had gotten better as said they’d gotten worse. “This is one of those moments when everything is on the table, up for grabs,” says Carl Honoré, whose book Under Pressure: Rescuing Our Children from the Culture of Hyper-Parenting is a gospel of the slow-parenting movement. He likens the sudden awareness to the feeling you get when you wake up after a long night carousing, the lights go on, and you realize you’re a mess. “That horrible moment of self-recognition is where we are culturally. I wanted parents to realize they are not alone in thinking this is insanity, and show there’s another way.”

Fear is a kind of parenting fungus: invisible, insidious, perfectly designed to decompose your peace of mind. Fear of physical danger is at least subject to rational argument; fear of failure is harder to hose down. What could be more natural than worrying that your child might be trampled by the great, scary, globally competitive world into which she will one day be launched? It is this fear that inspires parents to demand homework in preschool, produce the snazzy bilingual campaign video for the third-grader’s race for class rep, continue to provide the morning wake-up call long after he’s headed off to college.

Once obsessing about kids’ safety and success became the norm, a kind of orthodoxy took hold, and heaven help the heretics — the ones who were brave enough to let their kids venture outside without Secret Service protection. Just ask Lenore Skenazy, who to this day, when you Google “America’s Worst Mom,” fills the first few pages of results — all because one day last year she let her 9-year-old son ride the New York City subway alone. A newspaper column she wrote about it somehow ignited a global firestorm over what constitutes reasonable risk. She had reporters calling from China, Israel, Australia, Malta. (“Malta! An island!” she marvels. “Who’s stalking the kids there? Pirates?”) Skenazy decided to fight back, arguing that we have lost our ability to assess risk. By worrying about the wrong things, we do actual damage to our children, raising them to be anxious and unadventurous or, as she puts it, “hothouse, mama-tied, danger-hallucinating joy extinguishers.”

Skenazy, a Yale-educated mom who with her husband is raising two boys in New York City, had ingested all the same messages as the rest of us. Her sons’ school once held a pre-field-trip assembly explaining exactly how close to a hospital the children would be at all times. She confesses to being “at least part Sikorsky,” hiring a football coach for a son’s birthday and handing out mouth guards as party favors. But when the Today show had her on the air to discuss her subway decision, interviewer Ann Curry turned to the camera and asked, “Is she an enlightened mom or a really bad one?”

From that day and the food fight that followed, she launched her Free Range Kids blog, which eventually turned into her own Dangerous Book for Parents: Free-Range Kids: Giving Our Children the Freedom We Had Without Going Nuts with Worry. There is no rational reason, she argues, that a generation of parents who grew up walking alone to school, riding mass transit, trick-or-treating, teeter-tottering and selling Girl Scout cookies door to door should be forbidding their kids to do the same. But somehow, she says, “10 is the new 2. We’re infantilizing our kids into incompetence.”

She celebrates seat belts and car seats and bike helmets and all the rational advances in child safety. It’s the irrational responses that make her crazy, like when Dear Abby endorses the idea, as she did in August, that each morning before their kids leave the house, parents take a picture of them. That way, if they are kidnapped, the police will have a fresh photo showing what clothes they were wearing. Once the kids make it home safe and sound, you can delete the picture and take a new one the next morning.

That advice may seem perfectly sensible to parents bombarded by heartbreaking news stories about missing little girls and the predator next door. But too many parents, says Skenazy, have the math all wrong. Refusing to vaccinate your children, as millions now threaten to do in the case of the swine flu, is statistically reckless; on the other hand, there are no reports of a child ever being poisoned by a stranger handing out tainted Halloween candy, and the odds of being kidnapped and killed by a stranger are about 1 in 1.5 million.

When parents confront you with “How can you let him go to the store alone?,” she suggests countering with “How can you let him visit your relatives?” (Some 80% of kids who are molested are victims of friends or relatives.) Or ride in the car with you? (More than 430,000 kids were injured in motor vehicles last year.)

“I’m not saying that there is no danger in the world or that we shouldn’t be prepared,” she says. “But there is good and bad luck and fate and things beyond our ability to change. The way kids learn to be resourceful is by having to use their resources.” Besides, she says with a smile, “a 100%-safe world is not only impossible. It’s nowhere you’d want to be.”