I feel like I need to start this piece off with a bit of a disclaimer: I am very grateful to be able to do what I do as an influencer and be able to make a living from it.
I’m acutely aware I’m not out here saving lives (or risking mine).
I’m aware of how lucky I am to be given the opportunities I’ve been given, to be able to travel and call it work. I’m thankful for the friends I’ve made and experiences I’ve shared with my 211,000+ followers on Instagram.
But believe me when I say, it really isn’t all bikini shots, red carpet events and annual trips to the Maldives.
Love all things celeb? Mamamia sat down with our new Bachelor, Matt Agnew, to ask the tough questions. Post continues after video.
I’m human and I have shitty days, just like everyone else. I’ve been very open and honest about my mental health and sometimes my anxiety makes me feel so heavy, so overwhelmed and nauseous that I simply can’t get out of bed.
But who wants to see a selfie of me, in bed, my eyes swollen from crying?
Who is going to “like” a photo of me with stringy hair and tracksuit pants because I haven’t left the house in days?
Top Comments
I think IG 'influencers' would do much better and be much more popular if they were actually mildly truthful with their photos That shot that took thirty tries to get it right? Say that! Make it amusing for readers. If you're terribly upset because your Mum is really ill, say so! It will resonate with other people who also have a sick relative.
LPT: people HATE being lied to, and being made to feel foolish. Believing that someone has an awesome life, only to find that they didn't attend an event but DID get paid by the client, makes people really cross, and that's when witch hunts happen.
If you want to be authentic, cut the crap and don't lie to your followers. It always blows up in people's faces.
I'm not so sure about that. I think people who follow influencers largely want the gloss, the illusion and the "goals" to follow. Conversely, people who are repelled by influencers and everything they stand for hate the artificiality and vacuousness of the whole venture. I think if an established influencer was to change their image from one of curated "perfection" to "truly authentic", they'd lose a chunk of their existing fanbase, but would be less likely to pick up another audience. I'll admit I fall into the latter camp - I can't stand the whole idea of influencers - so whilst I'd acknowledge their authenticity, it's not as though I'm seeking to idealise strangers on the internet so I'm not buying, regardless.