You’ve had it with your job. You’re under constant pressure, your boss is demanding and you feel like you’re always at work.
And that’s when starting your own business can look so damn appealing. Knocking off at 3pm to pick up the kids, working from home and squeezing in a lunchtime gym session are all possible if you are your own boss.
But author, finance expert and owner of two businesses, Canna Campbell, says you should think twice if you’re starting a business for the sake of flexibility alone.
On Mamamia’s podcast Lady Startup, Campbell and host Rachel Corbett, who also runs her own business, spoke about the misconception that starting your own business involves less pressure and fewer time commitments than working for an employer.
Sugarmama.TV Founder Canna Campbell shares her best tip for turning a side-hustle into a money-making machine. Post continues.
“You really realise that the people that succeed and actually turn their side hustle into a full-time job are really the ones who are willing to be sitting at the computer at one o’ clock on a Saturday night and working 20-hour days if they need to,” Rachel said. “Because that’s the kind of fire that you need in your belly if it’s ever going to last.”
Campbell agreed that creating your own business was hugely involved, and that the only way you can cope with the demands is if you love your business so much that it doesn’t feel like work.
“Having that passion so it doesn’t actually feel like you’re working,” the SugarMamaTV founder said. “You’re happy to get out of bed at 5am because you know that you’re going to get these things done. You’re going to invoice that client, or you’re going to secure that deal or reach out to these people.
“You don’t even think of it as work, you know it’s something that is burning inside you and it makes you spring out of bed.”