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What happens when you put Sophie Monk in a sexy tennis player’s outfit and get her talking about cleaning, er, soccer balls to an all-male audience?
You get a Lynx Body Wash ad that goes VIRAL.
Take a look and then tell us: Is it clever or crass?
Top Comments
I love it. I will be buying a Lynx Buffer to make my dirty, hairy balls nice and shiny.
2 minutes too long but will appeal to Lynx target market!! Sophie who?? :-)