All the makeup inspiration you need for Taylor Swift's Eras Tour - and how to make it last.

Beauty & Health Editor

January 23, 2024

Hush. Swifties, come close.

Because if you were one of those lucky squids who scored tickets to Taylor Swift’s Eras Tour, chances are you're already planning your outfit choice and how to perfectly channel your favourite album — or 'era'.

For the uninitiated (welcome), Taylor's 'eras' refer to her 10 studio albums: Taylor Swift (her self-titled debut), Fearless, Speak Now, Red, 1989, Reputation, Lover, Folklore, Evermore and Midnights.

Watch: Taylor Swift Slam Scooter Braun During Billboard Woman Of The Decade Speech. Post continues below.

Video via Billboard Music Awards.

Obviously each 'era' reflects Taylor's most iconic looks over the years — and if you're a Swiftie you can spot them from a mile away. High-waisted shorts and heart-shaped sunnies? It's giving Red.

And it's not just the fashion looks that play a major theme in her music videos and album covers, but the beauty looks too. So, if you're confused where to start - and how to ensure your look lasts - we've got you covered.

Here, we're going to give you all the best makeup inspiration for every single era when Taylor comes to Australia.

Erin Docherty

Beauty & Health Editor

January 23, 2024

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Just before we get into it though, no matter what era you choose there's one thing you'll need for each — a good setting product. Because, sweat. Excitement. (Possible) tears of joy.

If you're looking for the best options on the setting spray front, we rate for Morphe Continuous Setting Mist, $28, Charlotte Tilbury Airbrush Flawless Setting Spray, $54 or the spendy Urban Decay All Nighter Long Lasting Makeup Setting Spray, $62 — they're all great options for long-lasting concert makeup.

For the powder girlies, you can't go wrong with Sephora Collection Smoothing & Setting Powder, $26, Rimmel London Transparent Loose Powder, $15.95 or Rae Morris Invisible Mattifier (a transparent clear ‘gel like’ powder), $80.

Also, don't forget your lids! Because if you're going to opt for a jazzy eye look (we've got tons of inspo below!), use something like Nude by Nature Perfecting Eye Primer, $21.95 or Smashbox - Photo Finish Intensify Shadow Primer, $42 to make sure it doesn't budge.

Okay, all set? (Ha). Off we go!

Taylor Swift's debut makeup ideas.

See: Cowboy boots, denim shorts or a floral dress. You know, the OG Taylor Swift vibe that hit the stage with her guitar and curls. While her makeup looks from this era were mostly pared-back, her embellished, bluey-green eyes in the music video for "Teardrops on My Guitar" are iconic. And the look has been popping up everywhere on TikTok:

How good does this look?!

If you want to try for something similar, opt for a green eyeshadow (we love Revolution Mousse Shadow in Emerald Green, $8 or M.A.C Cosmetics Eyeshadow in ‘Steamy’, $33) and blend it on the inner and outer corners of your lid.

Add some silver metallic eyeshadow in the middle of the lid (Sephora Collection Colorful Magnetic Eyeshadow, $18, is a great option) to make your eyes pop, following with optional stick-on rhinestones, mascara and liquid eyeliner.

Omg Taylor, is that you?!

Taylor Swift Fearless makeup ideas.

The beauty version of the Fearless era is all about recreating Taylor's iconic gold dress in makeup form — the more glitter, the more sparkle, the better!

This kind of vibe:

For a subtle nod to the look, simply apply some gold shimmering eyeshadow onto your lids. Flower Shimmer & Shade Eyeshadow Palette Gimme Gold, $13.99 has lots of pretty options, otherwise Huda Beauty Gold Obsessions Eyeshadow Palette, $50 is a fancy spendy option.

To finish the look, sweep some highlighter on the high points of your face for a lit-from-within radiance. Gorg!

Taylor Swift Speak Now makeup ideas.

The brief? Purple. In any shape or form. Taking inspiration from Taylor's gown on the album cover, nothing calls for a jazzy purple eyeshadow moment (the more glitter, the better!) quite like Speak Now.

Our favourite eyeshadow hues for this look include the Pat Mcgrath Labs Mothership IX: Huetopian Dreams Palette in 'Astral Amethyst Moon', $128 (DROOL), MAC Cosmetics Dazzleshadow Liquid in shade 'Pantherised', $46 or Revlon Colorstay Day To Night Eyeshadow Quad Seductive, $18.69.

Taylor Swift Red makeup ideas.

Quite possibly one of the easiest and most iconic looks to replicate, if you want to pay homage to Taylor's Red album, a bold red lip is a non-negotiable. All you need is a cracker long-lasting formula to nail the look.

For a pop of colour that won't budge, we love: Revlon Super Lustrous Lipstick Love That Red, $19.39, L'Oreal Paris Le Matte Resistance 420 Le Rouge Paris Liquid Lipstick, $26.99 or Charlotte Tilbury Matte Revolutiopn in 'Red Carpet Red', $53.

If you want to really make sure you're free from smudging and mid-concert top-ups, we also recommend lining your lips with a red lip liner underneath for extra hold. There's tons of great options at the chemist (like Rimmel Lasting Finish Automatic Lip Liner 024 Red Diva, $13.95).

Pair the look with a neutral eye and a black cat eye liner. Simple yet SO Taylor.

Taylor Swift 1989 makeup ideas.

Whether you want to rock a simple red lipstick (we love Sephora Collection Cream Lip Stain - Dark Red, $22, for lasting wear) or go with the iconic pastel blue lid (Mecca Max SIngle Shadow '90s Kid', $10, would work great), you can make this look as simple or as elevated as you want.

Add a statement eyeliner flick and some subtle rosy cheeks to compliment your lips and just... shake it out. (Omg sorry we had to).

Taylor Swift Reputation makeup ideas.

There's nothing more iconic than Taylor's bright red lip — you'll rarely see her in a different shade. That was until her deep crimson lip in Reputation. Ooft! How GOOD did it look?! So dramatic! So powerful! So VENGEFUL!

If you want to replicate this signature look, we love something like Charlotte Tilbury K.I.S.S.I.N.G. in shade 'Night Crimson', $53 or Rimmel Lasting Finish Matte Lipstick Crimson Desire 560, $16.49. Teamed with a little silver shimmery shadow on the inner corners of your eyes, you can go as simple of glam as you want!

Taylor Swift Lover makeup ideas.

Okay, but this era is serving some major inspiration on social media — because it's fun, colourful and just screams Lovers.

Leaning into the girly aesthetic, you can achieve the album cover vibe with pink, purple, and blue pastel eyeshadows (again, Mecca Max has a great selection of single eyeshadows that are affordable and pigmented) blended into your lids and lower lash line.

If you're looking to replicate a certain makeup look, we love TikToker @roselynnlouise's version of this era. It's so pretty! Following Roselynn's lead, if you want to make a statement, add a touch of glitter to the inner corners or play with stick-on jewels for a bold and graphic look.

Swoon!

Taylor Swift Folklore makeup ideas.

Taking inspiration from the album's black-and-white cover, we'd lean into a soft smokey look to match this era. Opt for an eyeshadow palette with a mix of matte and shimmery dark and light greys — like Charlotte Tilbury Luxury Palette in The Rock Chick, $55 or Rimmel Magnifeyes Eyeshadow Palette Smoke, $13.

Take the darkest grey shadow and blend it along your crease and lash line, smoking the shadow out. Next, blend a shimmery, silver shade into the lid — and voila! Add some smudgy black liner (optional) on the upper and lower lash lines for a deconstructed kinda look. And remember, it doesn't have to be perfect! The messier the better.

Taylor Swift Evermore makeup ideas.

For the girlies that like a more pared-down like, this one's for you. Taylor wore minimal makeup during this album's music videos, and honestly we're here for a low-effort concert look!

Ethereal, soft and glowing, we think a 'clean girl' makeup look pairs beautifully with this album's vibe.

For something like this we love using a multi-use stick that you can use on your lids, lips and cheeks for a monochromatic look — like Mecca Max Beauty Stix, $19 each (a range of blush, contour and highlighter sticks), Ilia Multi-Stick, $60 or Nars The Multiple, $63 (there are tons of great options out there!).

Add some creamy highlighter along the high points of your face (i.e. cheekbones, cupid's bow, bridge of the nose), brush up your brows with some gel and add a swipe of tinted balm. Chic and classic!

Taylor Swift Midnights makeup ideas.

Midnights, is all about deep blues and the starry night sky. Think: Dark blue eyeliner or eyeshadow, sequins, glitter, metallic — that kind of moody vibe!

We love a statement blue eyeliner like this one, posted by @glamsden. The best part? It doesn't have to be perfect — simply apply a creamy pencil along your top lash line and lower lash line and use a small shadow brush or your fingers to blend the formula out.

For this kind of look, we love no-fuss products like MECCA MAX Zoom Liner in 'Denim', $18.

Another easy look is an all-over deep blue shadow, like this one from @madelineaford. You could even have a play with sequins or stick-on gems if you want a little more dimension.

If you're looking for some product options for something like the above, again, Mecca Max SIngle Shadow '90s Kid', $10, would work great (it's even got a little shimmer to it!) or Huda Beauty Color Block Obsessions Eyeshadow Palette, $50, if you feel like you want more options top play with!

Go forth, Swifties!

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What's your favourite Taylor Swift makeup look? Share with us in the comment section below.

Featured Image: Instagram/Taylor Swift.

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