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Roxy Jacenko hits back at reports her staff are 'Roxy-lookalikes.'

 

In Sunday night’s 60 Minutes interview, Roxy Jacenko opened up to Allison Langdon about her husband’s incarceration, her battle with cancer, and how she continues to manage her family life and PR business despite her recent struggles.

At one point, the 36-year-old invited the cameras into her Double Bay Sweaty Betty office, where her staff work in an open-plan setting. It was one image in particular that caught people’s attention.

At first glance its true the staff appear to have strikingly similar characteristics; Caucasian, with blonde hair and all-black outfits. And the shot didn't go unnoticed by 60 Minutes, with Langdon describing the Sweaty Betty office as having a staff of 20 "Roxy lookalike workaholics."

Many news outlets have run with the story, including news.com.au who reported "Roxy Jacenko’s secret is finally out. She’s been busy building an army of clones."

 

The Sweaty Betty founder told Mamamia: "It was a pathetic comment and so disrespectful. I have a group of incredibly talented individuals all wonderful in their own unique way."

"Some simple research of my team (whom are as important to me as my family), would show all ethnicities, hair colours, shapes and sizes!!!!!!"

 

When asked by Kyle and Jackie O why she did the 60 minutes interview, Jacenko said it was for two reasons.

"One was because the whole amount went to charity, it went to three different charities for cancer," she said. "And the second was to say ‘F-you’."

Listen: Rosie Waterland and Laura Brodnik discuss Roxy on The Binge podcast:

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Top Comments

Kd 8 years ago

Oh my God you bunch of PC obsessed complaining w*nkers! Who cares if her office isn't ethnically diverse? She hires who is right for the job. When I worked at a PR agency all the girls were pretty and young, some blonde some brunette... And all well dressed. That's just the kind of girl the role attracts! Relax


Guest 8 years ago

I dont even like this woman, but her office doesn't need to be 'ethnically diverse' just to placate pc-insistent whingers.

It's her business, she can employ whomever she likes.