In an interesting plot twist, the mythology around the making of the Barbie movie has become just as compelling as the film's plot itself.
After what feels like a lifetime of character reveals, pink-tinged trailers, and a global press tour packed with the contents of Barbie's Dreamhouse wardrobe itself, the movie is finally being released in cinemas this week.
Written and directed by Oscar nominee Greta Gerwig (who penned the script with fellow Oscar nominee, her partner Noah Baumbach) Barbie stars Margot Robbie as the stereotypical version of the iconic toy, who is happily living a dreamlike existence in Barbie Land.
A world that is devoid of pesky things such as gravity, water, temperature or food, where every day for the Barbies is simply 'the best day ever'.
That is until Stereotypical Barbie begins to wonder about death and suddenly this perfect world begins to crumble ever so slightly (think bad hair days and, horror of horrors, flat feet) leaving Barbie no choice but to venture into the human world for the first time in order to set things right.
Barbie also stars Ryan Gosling as a lovelorn Ken who needs to find his own self-worth, America Ferrera as a human who becomes deeply entwined in Barbie's discovery of the real world, Issa Rae as Presidential Barbie and a slew of other stars embodying the many different Mattel dolls including Kate McKinnon, Hari Nef, Alexandra Shipp, Emma Mackey, Sharon Rooney, Dua Lipa, Nicola Coughlan, Ana Cruz Kayne and Ritu Arya.
Watch Mamamia's Head of Entertainment Laura Brodnik ask Margot Robbie and Greta Gerwig about making Barbie.