With her PR machine churning at the highest degree, her name populating headlines across the internet and her songs blasting from every major commercial radio station internationally, the Taylor Swift epidemic – indiscriminate and decisive – has pervaded the most cynical of minds.
Taylor Swift’s name, face and music saturate our media landscape. And in a year when she has taken a sabbatical of sorts from social media and public life, that’s certainly no happy accident.
Reputation, both the noun and her new album, have been central to the Swift 2.0 narrative. A different kind of Taylor emerged from the ashes of her ‘ruined’ reputation – allegations of faux feminism, the ‘mean girl’ label and rumours about the insincerity of her good girl image making up the core of the ash.
Instead, Taylor projected an image of a fierce kind of female. One who had just won a landmark sexual assault case, walking away with a widely applauded and deeply symbolic single dollar.
She came back. She made sure we knew about it. And for all we critique her music and her intentions, we fell for it. Hook. Line. Sinker. We fixated on the new Taylor, the sarcastic Taylor. The one that packs more of a punch. The one who seems just a little bit angry.
Taylor Swift sucked up every inch of the media, swallowing every second of our airtime. And in doing so, our blinkers missed a far more important comeback of 2017.
Because somewhere in the far corners of our news cycle, but on every inch of radio play, sits the story of Kesha and her struggle to break-free from power and abuse, trauma and harassment.
A messy story that’s uncomfortable and unhappy and with no end in sight.
Look What Taylor Swift Made Us Do. Post continues after audio.
The comebacks of Taylor Swift and Kesha mirror the other, in so far as they both had uniquely female struggles against powerful, allegedly abusive men.
One story has a clean, happy ending, tied up with closure and power and victory. The other is in the thick and throes of her battle, far from finding closure in a lawsuit that has stretched on for more than three years.
Kesha, in her highly-publicised dispute with her boss Dr Luke – real name Lukasz Sebastian Gottwald – has accused the music producer of everything from emotional abuse to rape, resulting in a court case where the singer has demanded to be released from her contract with Sony.
She wasn’t. She still hasn’t. In fact, Kesha’s new single Praying – released in July – has been written, it would seem, about the trauma of the trauma. She sings:
‘Cause you brought the flames and you put me through hell
I had to learn how to fight for myself
And we both know all the truth I could tell
I’ll just say this is “I wish you farewell”
Kesha’s story isn’t as easy to discuss and celebrate. Namely, because she hasn’t won freedom yet. But there is something distinctly powerful about how brutal and raw the ballad is, with Kesha clawing her way back into the charts, back into what she does best and away from the coverage that’s painted her as a victim at best, a liar at worst.
Kesha's back, with a song of goosebump-worthy proportions, fighting her through in a comeback so ugly, very few of us are talking about it.
Why?
Well, for one, not many can trump Taylor's PR train when it leaves the station. But on top of that, assault isn't easy or comfortable or fun to talk about. A comeback story, where the victim has won, and the media coverage is awash with powerful, fist-pumping quotes from victim during the suit, is an easy narrative. That's the Taylor narrative. It's neat, easy. Happy, if you will.
A comeback story that isn't even yet a comeback is a little harder and far uglier.
The harsh reality of the two tales is a simple one: Kesha's story is a more common one. Assault cases are rarely reported, let alone won.
At a local level, according to figures issued by the Australian Institute of Criminology, an estimated 70 per cent of sexual assault incidents are not reported to police. Of those reported sexual offences, only about 17 per cent result in a conviction.
Kesha's ballad is a brilliant one worthy of our attention and our accolades.
It just appears, when her case isn't wrapped in pretty paper and powerful endings, we have no idea how to offer her that.
So instead, we do what we do best when we feel uncomfortable. We choose to ignore.
For more pop culture news:
Top Comments
Guy Sebastian's new dance number came out at that time too. Better than those.
I totally agree.
Also, the song that Kesha released is so much more powerful. Not trashy pop like Taylor Swift.
I've seen interviews with Kesha about her new single and it is SO OBVIOUS that this has completely destroyed her self esteem and she is using every ounce of herself to claw herself back to someone she used to know.
Taylor is just angry that shes a mean girl and people took a swipe at her for it. Ruining her "squeaky clean" image of love and roses and "GIRL BOND".
The thing I find so contradictory is that she made that big hoo haa about not wanting to "be part of Kanye narrative" and yet she releases a song literally linking herself to it and she's not an idiot, she's an intelligent woman, she knew that bath tub scene would be misconstrued to be linked with Kim but she went ahead with it anyway. Kesha' song is great.