Alongside snippets of her now world-famous workouts and recipes, Kayla Itsines‘ Instagram feed features plenty of before-and-after photos of women following her Bikini Body Guide (BBG) plan.
Most of these images document the physical effects of the personal trainer’s popular eating and fitness guide — weight loss and muscle tone, to be more specific.
This focus on the aesthetic ‘transformation’ that comes with exercise isn’t unique to Itsines’ followers; a quick glance at the #fitspo hashtag on Instagram suggests it’s a major drawcard for many young women.
However, the Adelaide-based fitness guru insists her love of and dedication to exercise isn’t centred on losing weight or looking ‘skinny’, and that for for some reason many people struggle to accept this.
“For some people it can be hard to talk about health, fitness and exercise as their passion because … [they] don’t quite understand it. I always hear others saying, ‘Oh, but you’re already skinny, so you don’t need to exercise,’ or, ‘Don’t you have better things to do?’” Itsines writes in a new blog post.
“I think these types of sentences come with a little bit of ignorance sometimes, simply because that person doesn’t fully understand the reasons behind exercising.”
Watch: Sam Wood demonstrates a simple bodyweight circuit you can do at home. (Post continues after video.)