There’s a lot I admire about Jennifer Lopez. She’s a talented actress, singer, mother, jealousy-inducingly good dancer and now, apparently, she’s a weight loss guru.
While there’s no denying her talent in other areas, her latest venture, the #BeTheGirl weight loss challenge launched by her lifestyle brand BodyLab, has left us feeling a little confused and disappointed.
On the surface, it seems innocent enough. “Participants will commit to a 10-week program with Jennifer Lopez as their inspiration and motivator along with a team of experts,” the press release says.
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“They will receive healthy and easy-to-make recipes, personalised fitness plans and expert nutritional advice from Jennifer Lopez and a team of hand-picked experts.”
“I’m asking the women of America to join me this Spring in the #BeTheGirl challenge so together we can work, motivate, and empower each other to be the best version of ourselves,” says Lopez in the statement.
It sounds reasonable enough (aside from the obvious exclusion of us Aussies – hello from down here!) . Fitness and nutritional experts have obviously been consulted, and who doesn’t want to look as good as J-Lo does?
But then there’s this.
“When I eat, you eat. When I sweat, you sweat. When I run, you run. Let’s kick-start a healthy lifestyle together with the BodyLab line of products, free App and online tools,” writes Lopez.
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Top Comments
Was this ad aired in Australia as well? (Doing some research on it at the moment, a prompt answer would be very much appreciated)