The quest to find a holy grail product takes a lot of holy fails. Am I right or am I right? In the beauty world, a 'holy grail' refers to that one product that feels like it holds miraculous powers.
If that product was to ever be discontinued, you would absolutely riot. I know I would.
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Now, if you know a few things about beauty, you’ll know that there are some select holy grails that the masses worship.
They can always be found on the bestsellers list, they boast hundreds of five-star reviews and nearly everyone rants and raves about them.
Think: Sunday Riley’s Good Genes, Go-To’s Face Hero, Drunk Elephant’s Lala Retro Whipped Cream and Glow Recipe's Watermelon Glow Pink Juice Moisturiser.
BUT, the thing about holy grails is that someone else's HG product isn’t always going to be yours.
On my journey, I have only found a couple of products that will have me in the product reviews like, “OMG. WORLD STOP. EVERYONE GO AND BUY THIS NOOOOOOOOOW. IT CHANGED MY LIFE. I AM A NEW WOMAN. OMGGGG”.