Google, almighty oracle of everything from movie times to marriage proposals, has just swallowed another industry whole.
World: meet Dr Google.
Today, it announced the launch of its new ‘health condition cards’, a catalogue of accurate medical information written by doctors for people searching online.
The cards will appear as a featured result in the Google search engine, and include the symptoms, diagnosis, treatment suggestions and prevalence of the condition searched.
LET THE SELF DIAGNOSIS BEGIN.
Google is already the first point of call for many people looking to find more information when they’re feeling unwell. Or have a strange rash. Or a mole that is starting to look cancerous. Wait, can you take a look at this? Does this look cancerous to you?
Sydney Breast Clinic, on breast screenings. (Post continues after video)
Top Comments
No doubt this is because GP's are feeling the impact of the empowerment of their patients, who can now educate themselves about their own health before they need spend half an hour in a waiting room. What is wrong with people learning more about their bodies? I bet doctors google how to get more from their tax returns.
Why don't we focus on how many lives are being saved by people googling health conditions and seeking help sooner? Or how many people avoid taking damaging medication by googling other options first? GP's aren't our 'Specialists in Life', as their new campaign hopes to convince us. We are our own 'Specialists in life.'