We all know that serums are the golden children of the skincare family. They're the heavy-lifters. The hard workers. The potent stuff that you should actually spend on. And they tackle a whole range of different skin concerns - from pigmentation and ageing, to dehydration, dullness and everything in between.
But for the love of lactic acids, there's just so many of them out there. And a whole bucket load of flashy claims and promises to boot.
It's just A LOT.
Watch: Sooo... how would you feel about putting snail slime on your face? Not great? Cool. Here are some of the gross ingredients hiding in your cosmetics. Post continues below.
So, how do you know what's legit? Which serums will actually ~change~ your skin for the better?
Well, because we don't have the pennies, patience or skin barrier strength to try all of them, we thought we'd ask 13 women what their favourite serum is and why they love it so much.
Cause how good is it when something *actually* works?!
Let's go!