Alisha Bhojwani has spent years working towards three key accomplishments: becoming a specialist in content marketing, nailing the perfect ‘no makeup’ makeup look and educating the people in her life about the importance of a consistent skincare routine. When Alisha is not reminding her friends to wear SPF, you can find her road-testing the latest beauty treatments and searching for the perfect lip gloss. You can find her on Instagram here @alishabhojwani_.