So, how does a power couple like Bey & Jay respond to the biggest elevator-related scandal... well, ever?
By releasing their own mini-movie about a violent heist. Obviously.
Isn’t that what you’d do, if footage of your sister beating your husband in a lift was released to the world? Jump in a wedding gown, hop on the back of your husband’s motorbike and stage an elaborate bank robbery with all your famous buddies?
Here’s Bey and Jay-Z in their “Run” video. It’s a fake movie trailer to promote their On The Run world tour that kicks off next month. Because couples who dress up like gangsters and pretend to rob a bank… Stay together?
In four minutes, Bey and Jay got as many famous faces as they possibly could in their fake heist flick. Check it:
We’ve heard this trailer has been released four weeks earlier than originally planned – possibly to detract attention from the whole “Solange Knowles beat Jay-Z up in a lift after a party” thing. Never mind that there’s a moment Jay-Z and Beyonce emerge from a lift and remind us all what happened last time they did that…
Apart from riding in lifts wearing balaclavas, Bey and Jay made a Bonnie and Clyde-like getaway in a convertible…
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Top Comments
That photo of Beyoncé and Solange has try all over it. Solange looks like she has relented to being involved, with Beyonce smiling too hard, posing too happily.
I think if they hadn't have responded to the elevator incident, we'd have forgotten about it by now. All this damage control may have lessened Beyonce's cache.
I think they both look fine and you're reading far too much into it.
I don't think I am Ridiculous. Beyoncé is an empire, she has a vested interest in protecting her brand at all costs. The damage control has been OTT. Handled badly by her team and this is yet another desperate attempt to take back control.
What annoys me about this is that Beyonce is as usual in a bikini and a bra while Jay is fully dressed.
No one wants to see Jay Z in a bikini